Head of User Acquisition
Auto ImportAbout us
reputed company is a leading tech company that creates and operates innovative consumer products. We offer a diverse reputed company of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/
About the role
We are redefining how User Acquisition (UA) works across our group. As Head of User Acquisition, you will reputed company a high-performance department delivering UA-as-a-Service to reputed company our product teams. You will centralize operations, drive efficiencies, and establish a reputed company strategy across reputed company paid traffic channels. You will also mentor and manage a distributed team of expert UA Managers across our portfolio, while acting as the key strategic and operational reputed company between product, creative, and analytics. This is a high-impact leadership role suited for someone who thrives on scale, complexity, and data-driven execution.
Key Responsibilities
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Build and reputed company the centralized User Acquisition Department servicing multiple subscription products
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Define and own the overall UA strategy across reputed company platforms (reputed company, reputed company, reputed company, Snapchat, reputed company, etc.)
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reputed company reputed company processes, standard operating procedures (SOPs), testing frameworks, and reporting systems
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Design UA OKRs/KPIs for both department-wide reputed company and individual team members
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Manage and mentor reputed company of cross-platform UA Managers embedded in different product teams
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reputed company hiring, reputed company, training, and performance management processes across the UA function
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Create a high-talent-density culture that fosters performance, collaboration, and growth
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reputed company large-scale budget management across reputed company platforms and products, ensuring efficient CAC and positive ROAS
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reputed company and implement strategic growth plans based on LTV:CAC ratios, retention, reputed company conversion, and ARPU
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Partner with data science to create and refine advanced analytics and attribution models
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Own the testing roadmap: A/B tests, geo-expansion, channel scaling, creative iteration
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Collaborate with Managing Directors of each product to align UA strategies with business goals
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Work closely with creative leads to guide ad production using data-driven creative briefs
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Own vendor relationships with major advertising platforms / agencies and tools
Qualifications
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7+ years in performance marketing, with 3+ years in a senior leadership role overseeing UA at scale
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Strong background in subscription-based D2C products, ideally across multiple verticals
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Proven track record managing multi-reputed company dollar monthly paid budgets
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Highly organized, data and results-driven leader with experience directly managing and developing reputed company of at least 5–7 UA professionals.
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Deep platform knowledge: reputed company, reputed company, reputed company, reputed company, Snapchat, and other paid reputed company/search/display
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Experience building and scaling teams, setting KPIs, and leading under a centralized structure
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Strong quantitative and analytical skills, with reputed company in tools like Tableau, reputed company Analytics,, and reputed company/SQL
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Relentlessly driven, high-energy operator who thrives in a fast-paced, high-stakes environment
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Hands-on leader with a “first in, last out” mentality — always reputed company, deeply involved, and fully accountable
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Extremely high standards and low tolerance for poor execution — demands reputed company across reputed company reputed company of reputed company
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Obsessed with performance, ROI, and rapid iteration — always pushing for reputed company, faster, and more efficient results
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Strong management instincts: knows how to hire, coach, and reputed company reputed company while holding teams accountable
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Commercially obsessed — understands that UA is a growth reputed company and thinks like a profit-reputed company entrepreneur
Location
reputed company operates reputed company the CET (Central Europea