Adobe Target Technical Consultant
Auto ImportJob Description:
- leverage Adobe Target to optimize digital experiences and drive conversions
- conduct website and app audits to identify opportunities for personalization and A/B testing
- define clear objectives and success metrics for each campaign
- implement Adobe Target tracking and configuration
- create and manage audiences and segments based on customer behavior and attributes
- develop and execute A/B tests, multivariate tests, and personalization campaigns
- analyze campaign performance data to measure impact and identify areas for improvement
- utilize Adobe Target's reporting and analytics capabilities to generate insights
Requirements:
- strong understanding of Adobe Target and its core features
- experience with web technologies (HTML, CSS, JavaScript)
- knowledge of data collection methods (tags, APIs)
- experience with data analysis tools (Adobe Analytics)
Benefits:
- medical insurance
- dental insurance
- vision insurance
- life insurance
- disability
- paid time off
- 401(k)